There were vacancies in Rotorua for personal assistants, receptionists and administrators and in human resources and account programming, Ms Love said.
"We've had an increase in jobs right across the board."
However, there were still more people looking for work than jobs available.
"While there has been an increase in roles available they are still a lot of people seeking work," Ms Love said.
"There were recently more than 100 applicants for one job."
Job seekers could improve their chances of getting work by knowing all they could about their prospective employer and having an up-to-date CV.
Personnel Resources and Work and Income can help with compiling a CV.
"Market yourself to an employer. Outline the key points in your CV relevant to the job and know the company. Do your homework on what the employer wants," Ms Love said.
"Just be really bubbly and friendly. A smile goes a long way."
Job Network work broker Brent Frew said with the summer season just around the corner, work was starting to come through for those in the tourism sector.
"There have been lots of tourism and hospitality jobs coming through. The season is gearing up for it," he said. "Tourism places are getting ready for their annual boost."
To help clients prepare for job interviews, Job Network offers mock interviews and gives clients advice on how to impress an employer.
"A lot don't have the confidence they need. I tell them to try and relax," Mr Frew said. "If you get nervous, your mind becomes a blur. I tell them to focus on something to help them relax."
Work and Income regional director Mike Bryant said the number of job vacancies in Rotorua had remained consistent in recent weeks.
The agency currently has 203 jobs listed across the Bay of Plenty with 30 in Rotorua.
Many of the vacancies in Rotorua are in the hospitality, agriculture, forestry and labouring areas.
Work and Income brokers link employers with job seekers and can provide funding for training.
Mr Bryant said they had industry partnerships and contracted services to support unemployed people into work.
"We encourage clients to be flexible about their job choices and the types of jobs they apply for," he said. "Broadening their job search and continuing to be proactive will improve opportunities for success."
Rotorua Chamber of Commerce chief executive Roger Gordon said many employers were finding it difficult to find people with the right skills to fill job vacancies on offer.
"The consensus is that it is still a challenge for many to get the right quality staff to meet their needs," Mr Gordon said.
"The big challenge really has been getting people with the right attitude and commitment to work within many of the applicants."
In some cases employers were sifting through dozens of applicants who were applying for jobs without the right qualifications, Mr Gordon said.
"For a lot of employers, when sifting through them, the number that meet the criteria are not that many," he said.
"They need to have the right knowledge, skills and experience for the position advertised."
There needed to be a close liaison between training providers and the industry sectors to ensure people were being trained for available jobs, Mr Gordon said.
"There is still a gap," he said.
