Summer is upon us and for many that means one thing; it is cricket season.
There is excitement in the air for many young fans throughout the region, as the Bay of Plenty Cricket Association Festival Day series kicks off this week at four locations.
The Festival Day events were initiated by Bay of Plenty Cricket in 2004 with the Mini World Cup, which introduces Year 5 and 6 school pupils to the enjoyment of the game.
Festival events will be run in all four of the Bay's minor cricket associations this month, starting with the Rotorua Carnival of Cricket at Boord Park tomorrow.There will be Festival Days played in the Western Bay of Plenty and Taupo on the November 8 and 9 respectively. The BOPCA Festival Day series wraps up at Rex Morpeth Park in Whakatane on Wednesday, November 22.
Bay of Plenty Cricket views the regional Festival Day initiatives as an important part of its recruitment strategy, which build on its in-school promotional visits and the New Zealand Cricket suite of Superstar player programmes.