A collaborative approach is needed and "He Rangatahi, He Anamata" - a call to action encourages collaboration across the Bay's industries, education sector, local Iwi and Maori organisations to build pathways into meaningful opportunities for Maori youth.
Ms August's role enables better co-ordination of regional initiatives and helps build awareness of what's working well across sectors that we can learn from and apply in other areas to achieve better outcomes for Maori.
"The Kaihautu Ohanga Maori role will help to advance projects focused on our Maori ecosystems including horticulture, Maori land utilisation and water," Mr Karaitiana said.
Ms August said she was passionate about seeing Maori succeed and brought her significant experience in business and community leadership to the role.
She has spent the past three years establishing key relationships with iwi, local and national government agencies, tertiary providers, schools and community partners.
Her recent major projects include the Mataatua me Takitimuki Tauranga secondary schools kapa haka regionals called Te Haka a Toi 2017, the Bay of Plenty Regional Council's Maori capability conference - Te Oniao 2016 and the National Maori housing conference 2016.
The Kaihautu Ohanga Maori (Bay of Plenty Maori economic development navigator) has been funded in partnership between Bay of Connections, the region-wide economic development strategy, Te Puni Kokiri and Priority One.