Leanne has been an image coach for almost two years but says she has always had an eye for fashion.
"Prior to this I was a designer and had my own clothing design company for about seven years before opening a boutique store here in Rotorua. It was then that I began consulting with women one on one and helping them to understand that style was more about them than about their clothes. I would never let them buy something they weren't 100 per cent sure about, which they found odd and refreshing," she says.
"While I loved it, the wheels were falling off my personal life and I needed to simplify things. So, 18 months later I flew to the USA where I spent a week with a group of entrepreneurial women and it was then I defined what I wanted this new business to look like."
Leanne says she has made a business that focuses on creating life-lasting changes in the area she is most familiar with.
"I know the power that clothes have. They can make you feel alive, sexy, confident but for many women clothes are confusing and can make them feel like crap which impacts their entire day. It's like we have forgotten how to dress.
"Kids are especially good at deciding what to wear, they base their decision on things they love ... it's simple.
"However as we grow up we let our environment, others opinions and our desire to 'fit-in' dictate how we dress and how we look, ultimately becoming powerless, frustrated and overwhelmed," she says.
"I encourage the women I work with to define their style by aligning it to who they are and how they want to feel which empowers them to make their own decisions about what to wear."
