"No one, not even a mob member, can sell them," he said.
"If someone is wearing them and not a Mongrel Mob member or supporter they will get it ripped off them.
"I've seen a guy wearing a Napier Mongrel Mob T-shirt in town, when a Mongrel Mob patched member ripped it off him.
"If you want it ripped off you in public, go ahead, make our day, buy it," he said.
A similar website had been around in the past and was fake, with people complaining they hadn't received items they'd paid for, Ewart said.
He suspected this particular website would also lead to disappointed customers.
Mob life member Harry Tam was reported this week to have said:
"I'm sure there would be people who would take extreme exception to it because it is a form of theft in terms of intellectual property rights."
An identical or near-identical bulldog appears on other T-shirts, for The Bulldog, an Amsterdam-based company that owns and operates a chain of cannabis coffee shops and a hotel in Canada.
Variations are also common in New Zealand in the merchandising of Sydney rugby league club Canterbury Bulldogs.