"People are sent a letter inviting them to book a vaccination at a clinic close to them – this can be either at one of the DHB clinics or they can also be invited by their GP.
"It is based on a booking system ... people should not just turn up," she said.
The DHB has begun inviting people eligible for group 3 vaccinations.
Group 3 includes more than 50,000 people so it will take some time to invite everyone in this group to be vaccinated, she said.
Hawke's Bay DHB is offering options to make access to getting the vaccine as easy as possible.
• Hawke's Bay DHB Super Clinics (scaling to 700+ vaccinations a day, and up to six days a week as the programme rolls out) are: Hastings Racecourse, The Taradale Club (55 Wharerangi Rd, Taradale), Waipawa Rugby Clubrooms (Coronation Park, Tikokino Rd, Waipawa) and general practices – Hastings Health Centre, Totara Health and The Doctors Napier.