Nurse director medical services David Warrington said there had been sustained increased demand for health services coupled with staff falling ill with the flu themselves.
"They are bouncing back now but the sheer numbers in the hospital was overwhelming.
"It's great to have this community recognition and acknowledgement of all the hard work everyone has been doing."
Hawke's Bay Countdown group manager Wayne Dohmen said the company was inspired to donate the 20 fruit basket gifts after recent publicity that the busy winter period was taking its toll on hospital staff.
"Normally it's patients who receive fruit baskets, so we thought we would deliver these to the wards to support the doctors and nurses who do an amazing job day in and day out caring for our local community."
Countdown had an existing relationship with the DHB through the annual Countdown Kids Hospital Appeal, and Mr Dohmen said that since the appeal began more than $700,000 had been raised for equipment for the Hawke's Bay Hospital children's ward.
As well as more patients going to hospital, GPs were also reporting big increases in demand, about 25 to 30 per cent more patients than average.