Locals can enjoy a night out at the movies for the price of a can of food, this November.
Napier's Reading Cinema will be participating in the 19th annual Watties Cans Film Festival on Wednesday, November 7.
All donations from the appeal will be given to The Salvation Army, to stock food bank shelves over the busy Christmas period.
For every person who swaps a tin for a movie ticket, Wattie's will match the number of cans donated.
Last year the festival distributed 45,380 cans.