Gisborne Herald
  • Gisborne Herald Home
  • Latest news
  • Business
  • Lifestyle
  • Sport

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Business
  • Lifestyle
  • Sport

Locations

  • Gisborne
  • Bay of Plenty
  • Hawke's Bay

Media

  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Gisborne

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Gisborne Herald / Opinion

Time to change forestry’s business model,Time for Manaia forestry strategy

Gisborne Herald
17 Mar, 2023 10:55 AMQuick Read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Opinion

Sustainable plantation forestry can deliver enormous social impact for regions like the East Coast. Key word — “sustainable”.

A business model where death, serious injury, whanau heartbreak and community agitation, even outrage, are ongoing factors of production, is unsustainable.

From a strategist’s perspective, the pathway forward is to inspire a shared vision between Government, industry and communities.

My vision for New Zealand’s forestry sector is a world where competent and productive workers are doing safe and sustainable work for profitable companies. In that world, deaths and serious injuries are a thing of the past.

Am I dreaming? Yes. Can that dream become a reality? Yes! The key is stakeholders putting their trust in my thinking, because let’s face the facts, other ways of thinking that have been given a chance are not working.

Advertisement
Advertise with NZME.

During the industry’s 2013 safety crisis, I sent the New Zealand Forest Owners Association my Manaia Safer Logging Strategy 2014 – 2016. In my strategy, I say: “The old way of thinking is killing people . . . It is new thinking that leads us to doing things differently. By doing things differently, we create change.”

The strategy wasn’t supported. The NZFOA didn’t put their trust in my thinking. Fair enough — who is Henry Koia? Instead, the industry opted for an independent safety review process which produced a fundamentally-flawed report, given its critical omission to include “compliance capability building” in its Agenda for Change.

In my thinking, the two issues that need to be addressed are skills and safety. These are what I call “inhibitors to sustainability” as they are things that will inhibit sustainability if neglected. The skills and safety inhibitors are correlated. You cannot bring an end to serious injuries by addressing one and neglecting the other. A skills shortage elevates safety risk. A poor safety record impacts adversely on skills recruitment. The problem in the skills space is that the industry’s current workforce management model is failing to reconcile skills demand and supply imbalance in line with skills demand and supply forecasting.

Advertisement
Advertise with NZME.

The solution is to transition the whole industry to a new model designed to balance the skills demand and supply scales. The problem in the safety space is that forestry contractors lack the capability to comply with law designed to secure the health and safety of workers and workplaces. I have the data that supports that position. Complying with bits of the law, does not cut the mustard.

The solution is to build the compliance capability of forestry contractors through innovation in compliance enabling systems, while ensuring someone competent in compliance co-ordination is overseeing every harvesting operation.

Against that backdrop, the person best placed to bring an end to forestry deaths and serious injuries is not the politician; the Forest Industry Safety Council; the expert safety consultant; the contractor; the crew foreman; the crew health and safety co-ordinator; the crew safety rep; the union guy; or the local WorkSafe inspector; but Joe. Joe is your competent, clear-minded and well-equipped forestry worker who is always vigilant about his own safety on the job, and the safety of his workmates. Joe has the health and safety capabilities required to stay injury-free for as long as he remains exposed to forestry hazards. This is because Joe has the means, motive and opportunity to participate in the effective management of the risks associated with that exposure. Men like Joe are not born, they are made. Collaboration at all levels, innovation in compliance enabling systems, and goal-oriented education and training, are the key to their making.

The solution that will move the industry towards the Forest Industry Safety Council’s achievable target of zero fatalities and serious harm is therefore threefold. First, key stakeholders must collaborate urgently to support Train Me Quality Services in piloting the National Network of ManaiaSAFE Forestry Schools training model. No novice should be recruited to a tree harvesting frontline job role unless the novice and their family can be assured they will be trained and mentored on how to perform their jobs safely and productively by experienced trainers, in a fully health and safety-compliant learning environment that resembles the real thing, with no commercially-driven production pressure, before being released to the charge of a forestry contractor. The national network will allow that assurance to be given.

Second, we need to build the compliance capability of forestry contractors so they have the capability to fully comply with law designed to secure the health and safety of workers and workplaces.

Lastly, we need a new forestry health and safety compliance co-ordination qualification admitted to our national qualifications framework, so there is someone overseeing every logging site who has the capability to co-ordinate all activities required by health and safety law.

Over four years ago, the Independent Taskforce on Workplace Health and Safety told us that “all injuries and deaths in New Zealand workplaces are preventable, and any death in a workplace is unacceptable”. It’s time to stop accepting the unacceptable and change the forestry business model to one that is sustainable. It’s time to trust and invest in my way of thinking.

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Gisborne Herald

Gisborne Herald

Third crane surplus to requirement as wharf development continues

06 Jun 04:22 AM
Gisborne Herald

'A people leader and business manager': Gisborne Engineering boss wins praise from judges

06 Jun 04:05 AM
Gisborne Herald

'Wrap up warm': Winter chill to grip Gisborne this weekend

06 Jun 03:59 AM

Why Cambridge is the new home of future-focused design

sponsored
Advertisement
Advertise with NZME.

Latest from Gisborne Herald

Third crane surplus to requirement as wharf development continues

Third crane surplus to requirement as wharf development continues

06 Jun 04:22 AM

One of the three huge cranes at Eastland Port is no longer needed and will go.

'A people leader and business manager': Gisborne Engineering boss wins praise from judges

'A people leader and business manager': Gisborne Engineering boss wins praise from judges

06 Jun 04:05 AM
'Wrap up warm': Winter chill to grip Gisborne this weekend

'Wrap up warm': Winter chill to grip Gisborne this weekend

06 Jun 03:59 AM
SH35 Makorori to Pouawa speed limit increases from 80km/h to 100km/h on Monday

SH35 Makorori to Pouawa speed limit increases from 80km/h to 100km/h on Monday

05 Jun 11:37 PM
Clean water fuelling Pacific futures
sponsored

Clean water fuelling Pacific futures

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Gisborne Herald
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Gisborne Herald
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP