She has extensive experience in museums across all dimensions: curatorial, collections, communications, exhibitions, education and learning, iwi relationships, commerce and funds development.
Museum Trust chairman Marshall Tangaroa said the museum's joint council has "found an outstanding director in Dr Labrum".
"As head of New Zealand and Pacific histories and cultures at Te Papa, Dr Labrum led the history and Pacific curatorial teams, providing intellectual and strategic leadership across the organisation. A feature of her career is her strong credentials in research and publishing as author or co-editor of six books and numerous chapters and journal articles."
Labrum's publications include the bestselling book Real Modern: Everyday New Zealand in the Fifties and Sixties.
Labrum knows the Whanganui Regional Museum well and is looking forward to moving back to Whanganui and engaging with the museum and community. She is expected to start work in February next year.
She takes over from Frank Stark who stepped down at the end of last year. Libby Sharpe has been acting director since Stark's departure.