Some 87,000 farming families, known as la gente sin tierra, the landless people, are moving north, burning and clearing the forests. You see them in large groups on the side of the road camped in makeshift black plastic tents.
The 2 per cent who own over three-quarters of Paraguay's land, recipients of the soy profits, no longer need peasant labour when heavy machinery and Roundup do the job. Instead of people, the land now feeds cattle and cars in China and Europe. It's horrifying to watch the Atlantic forest burning. Imagine the uproar if our native bush was burned off like this. It was, of course - when our pioneering ancestors "cleared the bush" 150 years ago. Have I the right to condemn la gente sin tierra for doing the same? While they are the direct threat to these fast-disappearing forests, they are at the end of a long chain of inequality that runs as deep and wide as the Paraguay and Parana Rivers that border this country.
Visiting Paraguay reminded me that conservation is about far more than trying to save trees and birds. It is a political choice. We have to go beyond the trees - in Paraguay's case to the obscene inequality in land ownership and the economic colonialism that puts profit before people.
In New Zealand's case, is it enough to join local volunteer tree planting days, while our Government continues to strip our environmental bodies and laws of the ability to protect what's left of our own gorgeous country? It's election year. Let's not forget the wood for the trees.
* Rosemary Penwarden is a freelance writer and member of several environmental and climate justice groups. In between projects, she loves to divide her time between her two-year-old grandson and elderly mother.