Cliff taught himself the art of tooling leather more than 20 years ago starting with belts. Within months he'd moved on to handbags, wallets, guitar straps and his old sewing machine was whirring daily.
He never advertises.
"I don't need to because people come to me with orders, it's all word of mouth.''
One of his greatest achievements is his guitar case which has been much admired, he said.
"It was endless hours od work and yes, I am very proud of it.''
Cliff is at the helm of the local Country and Western Club together with his wife, country singer Cindy.
Living in Waverley had been good for him and Cindy, he said.
"I don't keep good health so my leather work is very satisfying. It's something I can do easily at home and it's a wonderful community here in Waverley."
Cliff has made and designed handbags for family as well distinctive wallets.
He has a large folder packed full of designs for leather and though he uses some of them he doesn't always stick with the plan.
"I enjoy tinkering around with them a bit.''
Cliff said first he places the design on the leather and traces it to leave an imprint.
"I use a swivel knife or scalpel to cut along the lines, then with a set of beveller stamps go along the outer lines to create that three-dimensional look. I add my own details along the way."
Last year when a group of American tourists visited Waverley, Cliff and Cindy invited them home.
"They were great and when they saw my leather work they put in some orders and now their family and friends are putting in orders as well."
Cliff smiles when he displays a small bag he made for his granddaughter when she was younger.
Now he has to go to a bigger size.
"She's growing up so fast and I have to keep up.''