Rotorua's Red Cherry Ink tattoo parlour owner Emma Jenkins is donating all profits from semicolon tattoos to help people with depression. Talia Jamieson gets one done
It's said a picture tells a thousand words - a small, simple tattoo is doing more than that.
Rotorua's Red Cherry Ink tattoo parlor owner, Emma Jenkins, is donating all profit made from inking semicolon tattoos to help people with depression.
Dance teacher Talia Jamieson, 22, is tattooed with the word 'alive' by Emma Jenkins. A semicolon is used instead of the 'i' signifiying the wearer has mental health issues. Photo / Ben Fraser
Fresh art from Red Cherry Ink tattoo parlor.
Photo / Ben Fraser
A tattoo that features a semicolon (;) signifies thatperson has been affected by addiction, depression, or other mental health issues, Ms Jenkins said.
She's already received "heaps" of inquiries, people are dropping in for a quick piece of ink and others have made bookings.
"I cover my costs then everything else goes to charity," Ms Jenkins said.
"I'm not making anything from this and as far as I know we're the only ones I know donating.
"I've never suffered from depression and it's not something I understand but I've had a couple of friends hit absolute rock bottom and dig into a dirty big hole they couldn't get out of.
Talia Jamieson, 22, was inked on her inner-arm yesterday with the word "alive" replacing the "i" with a semicolon.
The dance teacher said she read about the significance of the semicolon tattoo "a while ago" but only decided on Tuesday to get it done.
"I went to uni in Auckland and I got quite sick," she said.
"I ended up quite depressed. I went through a lot and this seemed like a good idea to make it known without having to tell my story to everyone. It's hard to talk about for most people."
