People are encouraged to jump on their bikes this weekend while rocking a tweed outfit.
The Rotorua Tweed Ride is being held on Sunday near the Lakefront at 3pm.
Rachel Doelman, Rotorua Lakes Council sustainable transport officer, says they are all about getting people out on their bikes, trying new things and having a good time.
"Themed rides are a great way to show that riding a bike is a fun and easy way to get around our city, especially using the new infrastructure being built as part of the CyWay network."
She says they have hosted a lot of Frocks on Bikes events which are really popular, but they wanted to host something men could feel more comfortable getting involved in.
"It's a bit different, but we hope that the community will get involved and our usuals will encourage their friends and family to come along and give it a go too."
Rachel says they hope to make this an annual event.
She says if riders are unsure of what to wear, there is plenty of inspiration online.
They suggest checking out the op-shops around town and supporting the local charities, she says.
"Go for woollen outfits, shirts, bow ties and scarves. Women don't have to wear skirts - perhaps try some knickerbockers!"
The Tweed Ride on Sunday will start and finish at the bike tree (opposite Lady Janes) at the Village Green.
The loop, which takes about an hour, goes through a mix of quiet streets, shared paths and on-road cycleways.
"There is even a surprise part of the ride which participants will see on the day."
What Tweed Riders need to know:
- Meet at 3pm at the Bike Tree at the Village Green.
- All riders must have a helmet.
- There are two route options depending on experience and skill level. The longer route is approximately 14km.
- Check online and local op-shops for outfit inspiration
- Dress warm
- Bring your friends along