The results of the 2018 Census and the Maori Electoral Option will help determine the number of Maori and general electorates for the next two general elections.
The option was launched last Saturday at the Tai Tokerau Kapa Haka festival in Whangarei.
Social media personalities William Waiirua, Stacey Morrison, Tawaroa Kawana and Puawai Taiapa are lending their voices to the campaign.
"Electoral Commission teams will be at events like the Kapa Haka regionals over the next four months as part of a kanohi ki te kanohi (face to face) campaign to spread the word about the option," Bohte said.