Ms Bennett said one Excel Rotorua initiative, Tiaho Tamariki, aimed to increase enrolment and participation in early childhood education.
"With the child attending a quality early childhood service, the family will also engage. By supporting their child the whole family becomes attuned to the value of education.
"Parents also find they now have time to further their own education aspirations and the Tiaho Tamariki team supports them to do so."
Taiho Tamariki team leader Carol Haimona said the initiative addressed the widest range of barriers to education.
"We get to know the families well, we spend time with them and we are trusted by them. This relationship enables us to play a brokering role in terms of access, cost, transport and motivation.
"We also support families in housing, welfare and other issues. Because we know the early childhood services in the community well, we're able to help families work out what service would suit them," she said. "Our team see the personal cost to the children who live in poverty - the empty cupboards, the cold, damp houses, the preventable diseases.
"These kids go to school hungry, often miss out on school outings, school camps and sports activities."
She added: "I have yet to come across a family who doesn't want the best for their children. I can see this programme making a difference one child at a time, one family at a time, one street at a time."
Child Poverty Monitor report
* 14 per cent of Kiwi kids go without the necessities
* 305,000 Kiwi kids live in poverty
* Three in five of the children living in poverty live that way for many years
* 9 per cent of Kiwi kids are at the hardest end of poverty