He urged people not to panic, despite acknowledging the situation is concerning.
"People should be following the rules and if they haven't been vaccinated, they should do that because that was always going to be our ticket to more freedom - and the future has come forward."
On a potential change in alert level position for Auckland on Monday, Bloomfield said vaccination rates in Auckland would be a big factor in that decision.
That's the hope for Super Saturday, he said. While it might not make a "material difference" for this Monday, it was crucial for down the track. If the vaccination rate reached above 90 per cent then all options were on.
"The sooner we get to 90 per cent, the sooner things can start to free up and that's what we all want."