Rotorua is the home of Maori culture and geothermal wonders, but could our steamy city also be the next city of love?
A bunch of romance writers seem to think so after choosing Rotorua to host the next Romance Writers of New Zealand annual conference.
Acclaimed romance writers will come from around the world, not to moan about the smell of rotten eggs, but to feel the love.
The conference, called #LOVE: Writing romance in the digital age, is a three-day conference being held at the Novotel Lakeside Hotel from August 18 to 20.
Conference organisers said the worldwide writers would share ideas and hopefully become inspired to write bestselling novels.