A person has been hit by a car on Amohau St, opposite the Pak n Save carpark.
A reporter at the scene said the person was on the ground and police and ambulance were at the scene.
He said traffic at the scene was backed up, causing delays.
Bay of Plenty District Command Centre Senior Sergeant Mike Membery confirmed a person had been hit, but had no further information as they had just been alerted.
A witness said he saw a group of teenage girls run across the road and one was hit by a 4WD.
The reporter at the scene said there were school kids around who all looked in a state of shock.
More to come.