A logging truck has gone off the road and crashed into the river on Pyes Pa Rd, leaving the driver in a serious condition.
A police media spokesman said police were alerted to the incident at 4.30pm and were at the scene.
The truck went off the road between Oropi Gorge and Williams Rds.
A St John's Ambulance spokesperson said the driver was being transported to Tauranga Hospital and was in a serious condition.
A witness at the scene said traffic was flowing in one lane.
Motorists are asked to avoid the area while emergency services work at the scene.
More to come.