He was chased by a member of the public who tried to stop him as he got into a white vehicle parked in York St.
The offender is described as a male Maori or Pacific Islander, about 6 foot tall, of large build. He was wearing a light grey hoodie, creamy coloured trousers, and had his face concealed with a scarf.
Police would like to hear from anyone who may have seen this offender either before or after the robbery. Police are hopeful that someone will have seen him or the vehicle he got into.
Anyone with information is asked to contact Rotorua police on (07) 348 0099. Alternatively information can be provided anonymously via Crimestoppers on 0800 555111.