Longtime opposer of Zodiac Holdings' water rights and subsequent consent requests, Whatitiri Maori Reserve Trust member and waterways protection advocate Milan Ruka, called the latest consent request ''reckless and unprofessional''.
He said of concern was the fact a loading bay would see 15 tanker movements in and out each day.
Mr Ruka is also upset the application was lodged just before the Christmas and New Year break, when much of the statutory timeframe would be eaten up by holidays.
He said there was a risk the consent could be ''ticked off'' by a staff member when, in his opinion, it should be assessed by both the Whangarei District and Northland Regional councils.
Zodiac Holdings' managing director Paul Thomson was unavailable for comment.
He had earlier said objectors to the company's plans were ignoring local employment opportunities.
In October, a day before the new coalition Government announced that royalties could be charged on bottled water exports, Zodiac pulled the plug on the bottling plant application.
Zodiac had given consideration to a range of commercial drivers, and also submissions to the land use consent application for the plant, Mr Thomson said.
He said the company was instead considering establishing the bottling operation at the industrial park near Marsden Pt, Ruakaka.