All Countdown pharmacies, including the new Whanganui store, are offering cut price prescriptions of $2.50 instead of the standard $5 price.
"I think there's just a need," Yu said. "There's a need for pharmacies. Especially in Whanganui. There's a lot of elderly people and people on medication, there's just a need.
"It's our model of business - one stop business - more convenience."