Hawkes Bay Today
  • Hawke's Bay Today home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Napier
  • Hastings
  • Havelock North
  • Central Hawke's Bay
  • Tararua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Napier
  • Hastings
  • Dannevirke
  • Gisborne

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Premium
Home / Hawkes Bay Today

Aqua Designs: Bermuda-born fashion label makes a splash in designer’s Kiwi home town

Hawkes Bay Today
27 Sep, 2024 06:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Nicola Lucas (inset) is bringing her Bermuda-born fashion Aqua Designs brand back to her hometown of Hawke's Bay.

Nicola Lucas (inset) is bringing her Bermuda-born fashion Aqua Designs brand back to her hometown of Hawke's Bay.

Hawke’s Bay-born Nicola Lucas has fond memories of creating clothes for Barbie dolls in her childhood Napier home. Fast forward to today and the Bermuda-based fashionista is bringing her impressive designs for real people back to where it all began.

Lucas’ latest line, Aqua Designs, is now available at Hunt & Seek in Havelock North.

Every garment is designed and tested in her Southampton, Bermuda workroom, with Lucas saying the Aqua Designs collections draw inspiration from her love of island life, blending Bermuda’s tropical elegance with the minimalist, contemporary style of her New Zealand roots.

“It’s an incredible feeling to bring my designs back to Hawke’s Bay where my passion for fashion design began,” she said.

“I’m excited to reconnect with the place that ignited my journey in fashion.”

Advertisement
Advertise with NZME.

Lucas has had a long and varied career in the fashion industry since her humble beginnings in Hawke’s Bay.

The Sacred Heart College alumni initially pursued her passion for fashion design at Taranaki Polytechnic.

After working in New Zealand for several years, she embarked on her OE and eventually settled in Bermuda, where she met her Bermudian husband, Ben.

Advertisement
Advertise with NZME.

Lucas said after the birth of her second child, she shifted her focus to children’s clothing and the brand evolved to meet the demand for high-quality, stylish clothing and accessories.

Nicola Lucas says her collection is designed to empower women.
Nicola Lucas says her collection is designed to empower women.

Her impressive resume includes roles in pattern making and computer-aided design at renowned fashion houses such as Nicole Farhi and French Connection in London, and Classic Fashion in Auckland, New Zealand.

She was the recipient of several Rothmans Hawke’s Bay Artwear Awards in the late 90s and was a finalist in the prestigious Benson & Hedges Fashion Awards during her student years in New Plymouth.

In 2018, Lucas debuted her womenswear line at the Bermuda Fashion Festival, receiving acclaim for her innovative designs. She said her collection was designed to empower women, helping them feel comfortable and confident in the clothes they wore.

The garments can easily transition from casual daywear to chic evening outfits.

“We are thrilled to have Nicola’s brand, Aqua Designs, exclusively in our store here in Havelock North,” Hunt & Seek store owner Tamella Hunt said.

“Her collections are unique and beautifully crafted, and we know they’ll resonate with our customers.”

Lucas said she looked forward to one day spending more time in Hawke’s Bay and deepen the transcontinental relationship even further.

Advertisement
Advertise with NZME.

“Right now, I return for short visits twice a year to see my elderly parents, but this connection between Bermuda and New Zealand is something I hope to build on in the future.”

Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Hawkes Bay Today

Premium
Hawkes Bay Today

NZ receives 1500 refugees each year but Hawke’s Bay doesn’t settle any. Why?

Central Hawke's Bay Mail

From Flaxmere to Florence: Rising opera star's Italian journey

Hawkes Bay Today

Napier-Wairoa road: Tenders set to open for Waikare Gorge highway project


Sponsored

Revealed: The night driving ‘red flag’

Advertisement
Advertise with NZME.

Latest from Hawkes Bay Today

Premium
Premium
NZ receives 1500 refugees each year but Hawke’s Bay doesn’t settle any. Why?
Hawkes Bay Today

NZ receives 1500 refugees each year but Hawke’s Bay doesn’t settle any. Why?

Hawke's Bay would need more services and support to start taking refugees, an expert says.

09 Aug 06:00 PM
From Flaxmere to Florence: Rising opera star's Italian journey
Central Hawke's Bay Mail

From Flaxmere to Florence: Rising opera star's Italian journey

09 Aug 03:59 AM
Napier-Wairoa road: Tenders set to open for Waikare Gorge highway project
Hawkes Bay Today

Napier-Wairoa road: Tenders set to open for Waikare Gorge highway project

08 Aug 06:00 PM


Revealed: The night driving ‘red flag’
Sponsored

Revealed: The night driving ‘red flag’

04 Aug 11:37 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Hawke's Bay Today e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Hawke's Bay Today
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Hawke's Bay Today
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP