Bay of Plenty Times
  • Bay of Plenty Times home
  • Latest news
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Sport
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
  • Sport

Locations

  • Coromandel & Hauraki
  • Katikati
  • Tauranga
  • Mount Maunganui
  • Pāpāmoa
  • Te Puke
  • Whakatāne
  • Rotorua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Thames
  • Tauranga
  • Whakatāne
  • Rotorua

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Bay of Plenty Times / Sport

Bay event attracts big-name backers

Bay of Plenty Times
29 Sep, 2004 10:00 PM2 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article


A change in management has provoked a strong response from first-time sponsors keen to back January's Port of Tauranga Half Ironman.
Owners Sport Bay of Plenty have enlisted Ironman NZ event director Jane Patterson to revamp the annual triathlon, set for Mount Maunganui on January 9.
Longtime supporter, Port of Tauranga, recently
confirmed its continued involvement as the event's naming sponsor.
Patterson this week confirmed three new sponsors for the event. International sports giant Nike has come on board as the run leg sponsor and will also supply every competitor, including all team members, and volunteers with a Nike Dri-Fit top.
"To have a sponsor of the calibre of Nike is an indication of the regard this event is held in the sporting community," Patterson said.
"Nike is not a traditional sponsor of triathlon, although they have been involved with us at Ironman New Zealand and have shown the same faith to now become involved in the Port of Tauranga Half Ironman."
Frucor Beverages are the new bike leg sponsor through their Mizone brand and Aunt Bettys Creamy Rice are the new transition sponsor.
"Mizone sees a perfect fit with the Port of Tauranga Half Ironman and its brand and is also a strong supporter of Olympic silver medallist Bevan Docherty.
"Aunt Bettys first got into sponsorship through triathlon and it's been a successful vehicle for them."
Carboshotz will again be the nutrition sponsor with the support of Turners & Growers with the Bonita Bananas brand, while New Zealand-owned international Ironman Wetsuits is the official wetsuit sponsor.
Avanti has also come on board as the official bike sponsor. The event has also received support from leading United States Ironman owner Graham Fraser, who owns all five North American-based Ironman events.
He is providing a complementary entry for any of his ironman races as a lucky draw for all competitors who enter before December 1.
"All of the US events sell out very quickly, so this is a superb prize. It includes the likes of Ironman Canada, one of the oldest races outside of New Zealand, and also Lake Placid, the official US Ironman Championships."
Online entries are now open on the website www.halfironman.co.nz and entry forms will appear in sports shops and sponsors outlets next month.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Sport

Sport

Wexford 3-year-olds rise in torrid Tauranga conditions

28 May 05:35 AM
Bay of Plenty Times

Hard work pays off: Six young BoP squash players prepare for worlds in Egypt

28 May 01:23 AM
Bay of Plenty Times

North Island Golden Gloves to draw boxing elite to Tauranga

26 May 04:00 AM

Gold demand soars amid global turmoil

sponsored
Advertisement
Advertise with NZME.

Latest from Sport

Wexford 3-year-olds rise in torrid Tauranga conditions

Wexford 3-year-olds rise in torrid Tauranga conditions

28 May 05:35 AM

Prudentia won at Tauranga, coming from last to first on a Heavy10 track.

Hard work pays off: Six young BoP squash players prepare for worlds in Egypt

Hard work pays off: Six young BoP squash players prepare for worlds in Egypt

28 May 01:23 AM
North Island Golden Gloves to draw boxing elite to Tauranga

North Island Golden Gloves to draw boxing elite to Tauranga

26 May 04:00 AM
Slam dunk! New sport centre to host first national event

Slam dunk! New sport centre to host first national event

26 May 01:08 AM
Explore the hidden gems of NSW
sponsored

Explore the hidden gems of NSW

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Bay of Plenty Times e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Bay of Plenty Times
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Bay of Plenty Times
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP