Tauranga will host the opening ceremony and a total of seven games with the first at Bay Oval on March 4.
Alongside the tournament, the festival also included a 'cricket world cup-themed carnival' to celebrate the 2022 world cup.
Tauranga City Council venues and events manager Nelita Byrne said the festival provided a chance to inspire a future generation of female cricket players.
Hosting multiple events in the competition would be "a once in a lifetime chance" to showcase the city to the world and grow Tauranga's reputation as one of New Zealand's premiere event-friendly destinations, Byrne said.
She hoped the inspiration for future cricketers would be the same as it was for keen snowboarders watching gold and silver snowboarding medalist Zoi Sadowski-Synnott recently.
Byrne said the Cricket World Cup 2022 would "delight" audiences with world-class cricket.
Northern District Cricket Association cricket development manager Scott Steward said the focus of the festival this week was to have a fun cricket experience with friends.
"The event was a roaring success; the girls thoroughly enjoyed the day in the sun, playing and laughing with their friends. The addition of a lunchtime carnival was a huge hit," he said.
Steward said cricket's popularity among tamariki and rangatahi in the Bay of Plenty had been on the rise over the past three years, despite Covid-19 disruptions.
For the first time, the association is planning to transition into an open age-group women's competition next season.
Eight teams will compete in the world cup in Christchurch, Auckland, Hamilton, Wellington and Dunedin until April 3 in 31 matches over 31 days.
