A woman has been flown to hospital in a critical condition after being hit by a car in Waihi Beach.

A police spokeswoman said officers were called to a collision between a pedestrian and vehicle on Seaforth Rd just after 10pm yesterday.

She said a helicopter flew a woman to Waikato Hospital in a critical condition.

A Fire and Emergency NZ spokesman said crews were deployed to set up a helicopter bay in Athenree around 10.30pm.

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A St John spokeswoman said they sent one ambulance and a helicopter to the scene.