"I just thought 'oh we are going to have to have a barbie to put a claim on that part of Pilot Bay and the ability to do that [have a barbecue]," he said. "There was a bit of a breeze that was taking the smell across the road. Some of the residents looked like they were having a barbie anyway."
It is understood the barbecue was bequeathed to the city for public use.
Former Tauranga City councillor Murray Guy joined the gathering with his wife and grandchildren.
"Some of the Facebook people saw it as an opportunity to see what impact having a barbecue on the northern end of Pilot Bay would have," he said. "There was never any intention to be provocative, far from it."
Pilot Bay resident Richard Prevett said he did not agree with installing a public barbecue at the beach because of traffic volumes.
"Something that could cause a congregation of people could be a bit of a pain for the people using the boardwalk," he said.