Adrian Stephenson from NZ Transport Agency talks about a new train sized billboard going up on Union Line rail crossing near Marton. Video Bevan Conley
A rail campaign aimed at making rural rail crossings safer was launched in Rangitikei on Monday.
The campaign is called "Always expect trains" and features a very large train-like billboard on the side of Wanganui Rd near Marton, near the Union Line rail crossing.
The billboard was unveiled in asmall ceremony attended by staff from KiwiRail, the New Zealand Transport Agency, New Zealand Police, Horizons Regional Council, TrackSafe, as well as the Rangitikei Mayor, Andy Watson, and the Rangitikei MP, Ian McKelvie.
Rangitikei was the third district to have the "Always expect trains" campaign, after Carterton and Central Hawke's Bay.
Five years ago we had five trains a day from Whanganui; now it's about 60-65 trains, and that's only going to grow.
Adrian Stephenson from NZTA said the campaign's message was that motorists should not be complacent about rail crossings in rural areas which, unlike many crossings in urban areas, did not have warning bells and barriers.
"People become complacent. They don't see trains often, so they don't expect to see trains."
Mr Stephenson said the wider Manawatu-Whanganui area had many rural train crossings and as a result had the fourth-highest rate in the country of vehicle accidents involving trains.
Phil Austin from KiwiRail said the risk to rural motorists in the area would only increase as timber and milk powder production increased and was transported by rail.