Fieldays 2013 as popular as ever

Exhibition sites are nearing full occupancy for the 45th New Zealand National Agricultural Fieldays, even though the event is still months away.

Over 97 per cent of all sites at Fieldays have been acquired by businesses keen to exhibit at New Zealand's premier agricultural and agribusiness expo and Fieldays organisers are expecting to reach capacity soon.

Outdoor agribusiness sites are fully sold and the sought-after indoor Mystery Creek Pavilion is fully subscribed.

Fieldays chief executive Jon Calder says demand for sites at Fieldays 2013 continues to exceed expectations, reinforcing Fieldays position as one of the world's premier Agri-business events, and a must-see for the 130,000 visitors expected at Mystery Creek Events Centre in June.

"Companies exhibiting in the redesigned Premier Feature area will be showcasing the 2013 theme, Getting Down to Business in the Global Economy. The theme highlights New Zealand's unique position as an innovative agribusiness driven economy to capitalise on the growing international demand for food, protein, and agricultural expertise."

He says in keeping with this year's international theme, there have been significant enquiries from overseas companies keen to exhibit at the iconic event. Fieldays have been contacted by Chinese delegates, several Russian exhibitors and a Canadian dairy company that will be making its first visit to exhibit in New Zealand. "Fieldays newly formed relationship with the Agrotech Expo, held in North India's Chandigarth, will be strengthened when a delegation from India, including Government Ministers, attend Fieldays 2013."

With innovation as one of Fieldays' founding principles and at the heart of the event, the 2013 Innovation Centre will showcase the best industry developments and inventions; improving farming practices in New Zealand and beyond.

Kiwi's Best Kitchen has a prime location this year and just a few exhibitor sites remaining for companies showcasing their premium, New Zealand produced, food and beverage items. In addition to these quality food sites, celebrity chef will demonstrate delicious ways to use exhibitors' premium products in the Kiwi's Best Kitchen Theatre.

New Zealand National Agricultural Fieldays will be held June 12-15 at Mystery Creek Events Centre.