Local promoter Tricia Cutforth said she was keen for Whangarei District Council to become a Fair Trade organisation, especially the country's first.
"It's about how we brand Whangarei, what we want Whangarei to be known for. It's about putting Whangarei on the map for all the right reasons, as being a progressive district that is first with ideas."
To officially make it a Fair Trade district, the council would need to pass a resolution stating its support and committing to work towards meeting the minimum requirements within 12 months, serve Fair Trade tea and coffee at council functions and meetings and appoint a council liaison person to the steering group.
Ms Cutforth, who is also a district councillor, said the criteria were not arduous.
Several Whangarei shops, cafes, restaurants and supermarkets already sell Fair Trade products. Citizens Advice Bureau, the Golden Church and Manaia PHO are also aiming to make the Fair Trade criteria.
The concept fitted with Whangarei having the country's first, longest standing Growers Market and Fair Trade principles aligned closely with buy local, Ms Cutforth said.