Hawkes Bay Today
  • Hawke's Bay Today home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Napier
  • Hastings
  • Havelock North
  • Central Hawke's Bay
  • Tararua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Napier
  • Hastings
  • Dannevirke
  • Gisborne

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / Hawkes Bay Today

Opinion: Taxing calories is dangerous trend, says Joe Ascroft

By Joe Ascroft
Hawkes Bay Today·
13 Dec, 2017 04:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
Joe Ascroft

Joe Ascroft

A recent report in the United Kingdom has claimed that a meat tax is globally inevitable.

In Germany, there's already debate on imposing additional taxes on certain meats and cheese, because of their impact on the environment and human health. In a number of countries, sugar taxes have already been implemented for similar reasons.

So far, New Zealand hasn't imposed these kinds of taxes. However, there is a well-organised political campaign being run out of the Universities of Auckland and Otago pushing the introduction of a sugar tax.

In April, the New Zealand Dental Association publicly called for a sugar tax. In June, celebrity chef Jamie Oliver attacked the New Zealand Government for their lack of action in taxing sugar.

Introducing a sugar tax would be a mistake.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

First and foremost because these taxes have been shown to be ineffective where they've been tried. In Mexico, the initial introduction of a sugar tax only reduced the average caloric intake for Mexicans by 6 to 7 calories. That's the equivalent to walking an extra two minutes a day. Denmark abolished plans for a sugar tax in 2012, after their fat tax, only introduced a year earlier, was shown to be a dismal failure.

However, what's much more important for New Zealand is the trend a sugar tax represents. The justifications for these kinds of taxes can be, and already are, used for an array of taxes, that even five years ago, we would have laughed at.

Meat will be taxed to encourage people to eat chickpeas. Butter and cheese will be taxed for containing too much fat. Milk will be taxed for hurting the environment, and containing more calories than a healthier alternative, like water.

Advertisement
Advertise with NZME.

The imposition of any of these taxes at home or abroad would be disastrous for the New Zealand economy.

The same justifications being used to lobby for a sugar tax, can and will be used for a fat tax overseas. If New Zealand accepts that we should tax sugary drinks, despite the cost it will impose on households, particularly those which are poorer, dairy farmers will be right to be concerned that butter will be next.

A free-trade agreement with the European Union would be watered down significantly if they imposed a tax on butter and cheese as many there are calling for. Our beef and lamb sector would face huge problems if there's a global push for a tax on meat.

It's imperative that the Government fights for our interests on these issues. The agricultural sector is still the backbone of our economy, and thanks to innovation in the sector, that's unlikely to change any time soon.

Ninety-five per cent of our dairy production is exported, contributing $13.6 billion in revenue last year. Any change to the international tax treatment of dairy products would cause huge problems for growth and employment.

To have any credibility on this issue, we have to be consistent. That means steering clear of calorie taxes at home.

Joe Ascroft is an economist at the New Zealand Taxpayers' Union. The New Zealand Taxpayers Union is a member of the World Taxpayers Associations, working together for lower taxes, limited and accountable government, and taxpayer rights all over the world.
Views expressed here are the writer's and not the opinion of the newspaper.

Save
    Share this article

Latest from Hawkes Bay Today

Hawkes Bay Today

'This crash was preventable': Resident repeatedly complained about hoons before fatal crash

Hawkes Bay Today

NPC: A tough night in the cold for the Magpies

Premium
Opinion

Laura Vodanovich: Film festival offerings a stunning array


Sponsored

Farm plastic recycling: Getting it right saves cows, cash, and the planet

Advertisement
Advertise with NZME.

Latest from Hawkes Bay Today

'This crash was preventable': Resident repeatedly complained about hoons before fatal crash
Hawkes Bay Today

'This crash was preventable': Resident repeatedly complained about hoons before fatal crash

Vandalism caused by burnouts at an intersection was a contributing factor in the crash.

22 Aug 11:00 PM
NPC: A tough night in the cold for the Magpies
Hawkes Bay Today

NPC: A tough night in the cold for the Magpies

22 Aug 09:15 PM
Premium
Premium
 Laura Vodanovich: Film festival offerings a stunning array
Opinion

Laura Vodanovich: Film festival offerings a stunning array

22 Aug 06:00 PM


Farm plastic recycling: Getting it right saves cows, cash, and the planet
Sponsored

Farm plastic recycling: Getting it right saves cows, cash, and the planet

10 Aug 09:12 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Hawke's Bay Today e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Hawke's Bay Today
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Hawke's Bay Today
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP