"I haven't done the final figures yet but we have certainly been busier than last year, so there has been a lot of love shown to a lot of yummy mums. It's been very cool.
"It's a lovely occasion for us, obviously florists deal with a lot of sad stories, so it is really nice having so many people send their love and best wishes."
He said flowers were only marginally more expensive on Mother's Day.
"It is a supply-and-demand thing at the flower auctions so they can be more expensive for us to buy.
"We don't raise our mark-up at all and I think we are pretty good value. We do a lot of our own growing."
Sunny skies also made city centres more popular on Saturday, continuing increased spending growth for the region.
Hawke's Bay topped the country for increased retail spending for December, January and February according to Paymark figures. In March it was second for year-on-year increase but regained first place over the Easter period.