Hawkes Bay Today
  • Hawke's Bay Today home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Napier
  • Hastings
  • Havelock North
  • Central Hawke's Bay
  • Tararua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Napier
  • Hastings
  • Dannevirke
  • Gisborne

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Hawkes Bay Today

Kiwis' most searched-for baby toys on Trade Me reveals classics still popular

NZ Herald
21 Jun, 2018 10:55 AM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

"Welcome to our village wee one," Ardern wrote on Instagram at 6.15pm on Thursday.

As many across the globe were sending well wishes to Prime Minister Jacinda Ardern and Clarke Gayford's' newly born baby girl, Trade Me wanted to hint at some popular toys that Kiwi's were searching.

Trade Me spokeswoman Millie Silvester said while the Prime Minister and Gayford were undoubtedly getting inundated with advice that all new parents suffer from they wanted to let them know what was popular for other Kiwi kids.

"We don't want to add to the confusion but we know that every kid loves a good toy so we thought we'd take a look at the toy habits of parents (and grandparents) around the country so the First Baby has plenty of cool things to keep it entertained in the years ahead.

The classic Little Tikes car remains a staple toy for tots according to TradeMe search results for May. Photo / Supplied
The classic Little Tikes car remains a staple toy for tots according to TradeMe search results for May. Photo / Supplied

"Wooden baby toys have made a bit of a comeback recently as more and more Kiwis ditch the plastic and opt for a more natural alternative. In May, Kiwis searched for wooden toys over 12,400 times to make them the most searched for baby toy on Trade Me," Silvester said.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Exersaucers, which older babies can sit in and play with toys, came in a close second with just over 12,000 searches in May.

"These little activity centres are a big hit with parents as they give little Kiwis hours of enjoyment and parents a wee break."

Kiwis searched for play gyms 6400 times in May making them the third most popular baby toy.

"It's great to see that the age-old Buzzy Bee is still in the mix as one of the most popular baby toys on Trade Me. In May we saw over 2500 searches for the wooden pull-along toys."

Advertisement
Advertise with NZME.

Little Tikes toys and particularly the Cozy Coupe cars have always been a hit with Kiwi kids so it comes as no surprise that this made the top five toys with 2,000 searches in May.

MOST POPULAR BABY BRANDS IN MAY

- Nature Baby (37,800 searches)

- Bonds (36,700 searches)

Discover more

Opinion

First Baby and politics: What the PM will want to avoid

21 Jun 05:00 PM

- Jamie Kay (15,300 searches)

- Mountain Buggy (14,850 searches)

- Country Road (12,600 searches)

Trade Me also wanted to let Ardern and Gayford know some popular items for busy parents.

GIFTS FOR BUSY PARENTS

1. Minipresso - "Because who doesn't want a coffee machine that fits in your handbag."

Advertisement
Advertise with NZME.

2. Smart robot vacuum cleaner - "Get a robot to clean your house so you don't have to."

3. Noise cancelling headphones - "Game changer."

4. Tile tracker - "Never lose your keys again."

5. Battery pack - "Any busy person in your life needs one of these."

Save

    Share this article

Latest from Hawkes Bay Today

Hawkes Bay Today

Nine dead in six weeks in Hawke's Bay, grim road toll milestone looms

18 May 10:29 PM
Hawkes Bay Today

When speed limit on Napier-Taupō state highway will increase

18 May 09:57 PM
Hawkes Bay Today

Single-vehicle crash in Waipawa leaves one dead

18 May 03:13 AM

The Hire A Hubby hero turning handyman stereotypes on their head

sponsored
Advertisement
Advertise with NZME.

Latest from Hawkes Bay Today

Nine dead in six weeks in Hawke's Bay, grim road toll milestone looms

Nine dead in six weeks in Hawke's Bay, grim road toll milestone looms

18 May 10:29 PM

Two people died in separate crashes on Kopu Rd and Racecourse Rd.

When speed limit on Napier-Taupō state highway will increase

When speed limit on Napier-Taupō state highway will increase

18 May 09:57 PM
Single-vehicle crash in Waipawa leaves one dead

Single-vehicle crash in Waipawa leaves one dead

18 May 03:13 AM
Budget 2025 will expand access to after-hours healthcare in Wairoa

Budget 2025 will expand access to after-hours healthcare in Wairoa

18 May 02:38 AM
Gold demand soars amid global turmoil
sponsored

Gold demand soars amid global turmoil

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Hawke's Bay Today e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Hawke's Bay Today
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Hawke's Bay Today
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP