Times are tough and rustling is a traditional crime.
But these aren't Robin Hood's Merry Men poaching the King's deer.
Hunger - a mitigating factor in the theft of food - is rarely the motive. The fetching price of lamb makes this a lucrative business.
From what we've seen when the cases come before court, these are often sophisticated groups of qualified butchers and boners creating a livelihood in the food industry underbelly by fleecing those who do so legally.
Mr Colvin last week offered a $1000 bounty. Apt, given it was once a crime that resulted in a posse and lynch mob.
Farmers are firearms owners. It won't be long before the inevitable headline will consist of a Mexican standoff down on the farm.
Thing is, these crimes are committed in an uncontrolled environment - animal welfare isn't a priority.
For our proud farmers, that's the cruellest cut of them all.