Hawkes Bay Today
  • Hawke's Bay Today home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Napier
  • Hastings
  • Havelock North
  • Central Hawke's Bay
  • Tararua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Napier
  • Hastings
  • Dannevirke
  • Gisborne

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Hawkes Bay Today

Covid 19 coronavirus: Poppy Renton's Hawke's Bay Drought rural Facebook page a 'lifesaver'

Hawkes Bay Today
15 May, 2020 06:11 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Maraekakaho's Poppy Renton is being praised for her new rural networking Facebook page. Photo / Supplied

Maraekakaho's Poppy Renton is being praised for her new rural networking Facebook page. Photo / Supplied

Nineteen-year old Poppy Renton says the lockdown has impacted farmers on a number of fronts. The Maraekakaho-based founder of the now acclaimed Facebook page Hawke's Bay Drought tells Mark Story the initiative has helped to galvanise a hurting farming community.

What was the spark for the Facebook page?
I wanted
to create a space where farmers could have support, provide advice, communicate and share their stories with one another. I also wanted to make New Zealanders aware of what farming conditions are like in Hawke's Bay at the moment and how dire the situation actually is. I wanted to make farmers aware that, even though we were in lockdown, they aren't alone. It might not be in person, but there's someone going through the same thing just down the road.

How's the uptake so far?
When I made the page I thought only a few people would join and had no idea how fast it would grow. I hoped for 500 people, but that happened on day two, with 882 reached.
I did not expect it to get to 3500 in 11 days. Wow that's crazy to say, it just amazes me how strong the farming community is and how they have come together to fight this drought.

The almost unprecedented drought coincided with an unprecedented lockdown. How has the latter impacted the already dire situation for farmers?
There have been multiple factors for farmers that the lockdown has negatively affected. Firstly, the closure of sale yards and the fact the meatworks are working at 50 per cent, which is a big burden on farmers as they can't lighten their stock loads, which impacts their planned feed budget and the ability to follow through with very tough decisions that have been made. Also, with Covid-19, farmers can't go anywhere to get off the farm which is mentally tough.

Depression fell on farms long before the drought. To you, what's the bigger battle?
Farming is always going to be mentally draining, especially for farmers who are very proud and passionate of their stock and land. Farmers are constantly battling the picture that some people try to paint. With Covid-19, the air pollution has decreased significantly but the number of animals hasn't changed much. This, in my eyes, has proven those people wrong. Also you're battling mother nature all the time, whether it be a major drought or floods. Depression is something that everyone will have to deal with at some point in their lives, whether it is yourself or a loved one struggling.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

If we get a windfall of rain and pastures green up again, will your FB page morph into something of a slightly different flavour?
With winter approaching, I don't believe this will happen any time soon. I believe that it's exactly what farmers needed, a way to connect with each other in a tough time. It is a place where farmers can get advice, feed, offload stock, and have a friendly chat with other farmers. As many people have told me, it's been a "lifesaver for many". Of course, as the seasons change, the page will morph in some ways, but it is always going to be a positive place for farmers to turn to.

• Check out Poppy's page at facebook.com/groups/240026230568478/

Where to get help:

Lifeline: 0800 543 354 (available 24/7)
Suicide Crisis Helpline: 0508 828 865 (0508 TAUTOKO) (available 24/7)
Youth services: (06) 3555 906 ?Youthline: 0800 376 633
Kidsline: 0800 543 754 (available 24/7)
Whatsup: 0800 942 8787 (1pm to 11pm)
Depression helpline: 0800 111 757 (available 24/7)
Rainbow Youth: (09) 376 4155
If it is an emergency and you feel like you or someone else is at risk, call 111.

Advertisement
Advertise with NZME.

Discover more

New Zealand

No capital works planned for 'unforgiving' Napier-Taupō Rd

15 May 06:00 PM

Rain relief for Bay farmers as trucks of feed flood in

17 May 03:40 AM
Save

    Share this article

Latest from Hawkes Bay Today

Hawkes Bay Today

Matariki fires on Hawke’s Bay beaches: Organiser estimates crowds of up to 15,000

22 Jun 02:35 AM
Hawkes Bay Today

Taradale flex their Maddison muscles

22 Jun 02:31 AM
Hawkes Bay TodayUpdated

Tararua District Council to install water meters

22 Jun 01:40 AM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Hawkes Bay Today

Matariki fires on Hawke’s Bay beaches: Organiser estimates crowds of up to 15,000

Matariki fires on Hawke’s Bay beaches: Organiser estimates crowds of up to 15,000

22 Jun 02:35 AM

"The twinkling fires dotted north and south as far as Te Awanga was magical."

Taradale flex their Maddison muscles

Taradale flex their Maddison muscles

22 Jun 02:31 AM
Tararua District Council to install water meters

Tararua District Council to install water meters

22 Jun 01:40 AM
Engineer called in as project to reopen Shine Falls begins

Engineer called in as project to reopen Shine Falls begins

22 Jun 01:08 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Hawke's Bay Today e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Hawke's Bay Today
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Hawke's Bay Today
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP