Hastings senior firefighter Allan Brown's recently launched Te Kotuku bilingual coffee mug and phone app now includes road safety messages. Photo / File
Hastings senior firefighter Allan Brown's recently launched Te Kotuku bilingual coffee mug and phone app now includes road safety messages. Photo / File
A fire safety message campaign launched by a local fireman has been expanded to include key road safety messages this holiday period.
About 9000 biodegradable coffee cups have been printed, complete with safety messages in both te reo Māori and English via QR codes.
The idea is the brainchild ofHastings senior firefighter Allan Brown which was first launched as part of Māori Language Week.
"We're just carrying that campaign on," he explained.
"We're reminding everybody about their safety on the road."
"It's about the health and wellbeing of emergency response people too.
"[Attending motor vehicle crashes] does take a toll."
With messages in both te reo Māori and English, it was about reaching as many people as possible, he said.
The design of the coffee cup is also includes rainbow colours representing the LGBT community with a kōtuku, white heron, flying through as it is a "very special bird" in Māoridom.
The biodegradable coffee cups are available at a range of local cafes.
