The Hawke's Bay Rugby Union has signed Total Oil as the Magpies' new principal sponsor for the 2019 season.
"We are excited to have secured a partnership with a recognisable brand such as Total Oil and look forward to seeing their distinctive logo on the front of the jersey during this year's Mitre 10 Cup campaign," union CEO Jay Campbell said at yesterday's announcement in Whakatu.
"We were looking for a partnership which had national and global reach but most importantly had connections with Hawke's Bay, had a passion for the Magpies and shared similar values as Hawke's Bay Rugby. Total Oil certainly ticked every box. We thank Reuben [Oil Intel's managing director Thickpenny] and all the Oil Intel team for partnering with Hawke's Bay Rugby and we look forward to a great partnership and season ahead."
The new partnership will see the Total Oil logo placed on the front of Magpies players and replica jerseys, while retaining the traditional black and white hoops which has been synonymous with Hawke's Bay rugby for more than 125 years.
"We are very excited about the opportunity to partner with the Magpies. We share our Hawke's Bay roots with this awesome team but also have national coverage like them, with 10 thriving branches nationwide. I love that we can get all of these branches involved in this sponsorship too," Thickpenny said.