The country's oldest winery, Mission Estate, is also the most successful New Zealand brand in the UK for on-premise listings this year, according to new research.
Mission Estate toppled previous leader Cloudy Bay from the No1 slot and now has 5.3 per cent market share compared to just 0.5 per cent last year, Wine Business Solution research says.
It also made the "Top 10" list of on-premise brands from all nations (coming in at No10).
Mission Estate export manager Andy Cozier said: "This is a fantastic achievement for us and we're proud that our great-value, reputable wines are holding their own in such a competitive market."
Mission Estate made a decision 12 months ago to increase its investment in the UK.