Organisers of the upcoming Harcourts Hawke's Bay Arts Festival are helping to raise funds for the newly-established Hawke's Bay Arts Fund by encouraging donations through the festival's ticket sales.
The Hawke's Bay Arts Fund has been set up specifically to inject money into the region's creative community. Harcourts Hawke's Bay Arts Festival director, Pitsch Leiser, said the Arts Fund was key to ensuring the region's creative talents continued to flourish.
"Working within the local arts community, we know that funding is challenging, but to maintain a vibrant arts community it is imperative, so we were excited to learn that the Hawke's Bay Foundation has set up a funding channel specifically for the arts," Mr Leiser said.
"We looked at how we could help raise the profile of the Hawke's Bay Arts Fund and also generate some funds for them, so we've added an optional donation button when people purchase tickets to the Arts Festival."
Hawke's Bay Foundation trustee Jessica O'Sullivan said: "We have four generous donors who have banded together and agreed to match the amount we raise through the Harcourts Hawke's Bay Arts Festival ticket sales. This is an incredible opportunity to get a good base established for the fund so we are urging anyone who wants to see a thriving arts scene in Hawke's Bay to get on board and make a donation - big or small, it all counts.