Opening the doors is managing director Fraser Holland (former Tremains general manager) and a team of six experienced sales associates including Lyn Hann, former Bayleys' sales consultants Jacqui Taylor and Libby Butler, and Raksha Lawrence, previously a consultant with Tremains.
"The business has recruited the best of the Bay," Mr Holland said.
"Whilst the team may be small in terms of numbers it is unparalleled in terms of expertise and experience with a combined total of 97 years of experience in selling property."
For Ms Taylor, the backing of NZ Sotheby's International Realty resources and reputation for quality was key in her decision to join the boutique team.
"It is refreshing to be part of a small, dedicated team - NZ Sotheby's International Realty has a unique approach in the real estate market and through its national and international networks," she said.
Peter Newbold, general manager of NZ Sotheby's International Realty, expects the company to lead sales in the region's mid to high-end sector.