Gibbs will also have specific responsibilities as a resource coach for age group and secondary school talent ID in the union.
"I see the identification of the young talent in the region as crucial to the continued success of Bay of Plenty Rugby," he said.
Chad Tuoro has also been appointed as the BOPRU coach and player development manager.
The former New Zealand sevens star brings a huge amount of rugby experience to his new role, which coupled with secondary school teaching and rugby development background, makes him the ideal person to deliver the development objectives.
Tuoro's role will be to facilitate the development of coaches from the small black programme to club and representative coaches. He will also lead the player development programme including player camps, rep team selection and talent ID, including the Bay women's sevens and fifteens programmes.
"I am very excited about my appointment to build a rugby programme that will produce further high quality players and coaches in the Bay of Plenty region," Tuoro said.
"I am proud to be from the Bay region and look forward to working with key community stakeholders to achieve a high level of success across all levels of the game in the Bay of Plenty."