By solely focusing on the alleged effects of television, we are overlooking other significant factors that might negatively affect children - inadequate parenting, poor nutrition, poverty, lack of attention, bullying or difficulties at school. It is easier to blame SpongeBob than tackle these sociological and political challenges.
Nor does letting children watch some television preclude them doing other activities such as reading, or outdoor play.
It is about balance. I am not suggesting that sitting children in front of the box 24/7 is a good move, any more so than letting them climb trees 12 hours every day of their lives would be beneficial for their future.
In my view, an hour or so of age-appropriate television each day is okay for children over 3. In my family, my children watch the news every day - it is a forum for discussion about the world in the safe environment of home.
Television and media are a core part of children's lives and culture. Mrs Driessen is correct to warn parents to be involved in their kids' media usage, but censorship will not work. What would benefit children's futures is if experts, parents and teachers consider how media can have a positive impact on children's learning and development.