A man has been left critically injured after being hit by a car on Cameron Rd.

The incident happened outside The Warehouse on Cameron Rd, near Ninth Ave about 9.10pm yesterday, a police spokeswoman said.

A woman who was one of the first on the scene to the crash said many drivers jumped to aid the man.

A number of motorists got out to help, with one man holding a towel to the injured's head while the woman used her basic first aid skills to keep him in a safe position.

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She drove her car to in front of him so no traffic could hit him, she said.

A nurse passing by stopped at the scene to help, which made quite the difference, she said.

The man was taken to Tauranga Hospital.

A Bay of Plenty District Health Board spokeswoman said a 47-year-old Tauranga man was now in a stable condition in Tauranga Hospital.

The Serious Crash Unit was investigating.

A Fire and Emergency NZ spokesman said crews from both Tauranga and Mount Maunganui went to the scene to assist police and ambulance.