"It's taken a lot of hard work to get to where we are now. I've been relooking at everything and investing in staff and upgrading our facilities. We're 80 per cent there now, but my aim in the next year is to become the best accommodation in the area - whether it's backpackers, motels or camping ground.
"You need to constantly improve to be the best. If you're standing still, you're really going backwards."
Ms Daniel has plans for a new spa pool area, refurbishing the communal kitchens and some other things she's not disclosing just yet.
TOP 10 Holiday Parks Group is the largest such organisation in New Zealand, with 45 of the 480 holiday parks/campgrounds in New Zealand, its chief executive David Ovendale said.
"In our experience, these types of holidays are growing in popularity both among Kiwis and international visitors. In the past financial year, our turnover grew by 12 per cent, consolidating an 8 per cent lift the previous year and reflecting increasing visitor numbers."