"But I took the gamble and Lodge Real Estate and Harcourts Real Estate bought complete nights."
"[They said] it was about property development and people getting the sections around Garden Place, so they booked whole nights which is about 120 seats each, so that was an enormous pull, and now virtually every performance is sold out."
Mr Armitage, who has been active in the arts community and has helped put on classical concerts over the years, has found a new reason to keep producing plays in his retirement.
The joy for him is seeing more students from schools seeing live productions for the first time.
"We had a group of students from Raglan who had never been to a live performance in their lives before and they just thought it was terrific."
"They were a lower decile school so they couldn't afford the tickets, however because of a charity we were able to get them out here."
"Now for the second season, I've got three schools coming and to see their reaction, that gives me a real buzz and makes me think, perhaps I'll do one more play next year."