Otaika Valley sales manager William Sandle said the company posted videos all the time but this one had caught the eye of international websites.
"I think it's surprised a lot of people to see hens with lots of space. It was only when we were inundated with overseas emails and Facebook posts we realised our farm had gone viral," Mr Sandle said.
"For us, the video shows our day-to-day world but for others it provides a glimpse of free range farming, and it's entertaining. Our hens do what and when they want."
The company has had inquiries from as far as Germany about the video.
Otaika Valley Free Range is one of New Zealand's largest producers of free range eggs and its production has recently been noticed by Countdown who are now selling the brand through 50 of its upper North Island supermarkets. It also supplies free range eggs to McDonalds.
The video has gone viral just a few days after another New Zealand farming video, of a flock of sheep blocking a road near Gisborne, went viral with 2.5 million views.
Called "lamb-pede" on YouTube it was posted by a Canadian tourist.