The infection did not affect export markets, as it could not spread via fruit.
"No one's going around screaming," Mr Malley said.
"Yet it's still a shock when it finally happens.
"As many growers as possible are getting behind the grower with the infection."
A golden kiwifruit variety, Hort 16A, was particularly susceptible to the disease and was the host of the current outbreak.
Mr Malley said for orchards that had not already begun to switch from Hort 16A, the find would be a particularly hard blow.
"There is a large cost [to replanting] and it's mainly the loss of income. There's no money for the 1-2 years it takes [a new variety] to start growing," Mr Malley said.
Staff from Kiwifruit Vine Health (KVH) - the organisation charged with containing the disease - would be conducting further testing at Maungatapere this weekend to determine whether other orchards were infected. Test results were expected by Tuesday at the latest, when an industry meeting would be held.
"Based on the symptoms found - die back and exudate - it's likely the disease has been in the area for some time and the symptoms are now starting to show," said KVH chief executive Barry O'Neil.
All growers in the region had been alerted to the bacteria's presence, discovered as part of the grower's seasonal disease checks, Mr O'Neil said, adding there was "absolutely no evidence" the grower had done anything negligent.
This spring, KVH had reported more widespread infection in the positive regions, so the Whangarei outbreak was not entirely unexpected, he said.
The disease spread through the moving of plant material between orchards, including new plants and budwood, or contaminated equipment. The disease could also spread up to 10km on the wind, making it "extremely difficult to contain", Mr O'Neil said.
He said last season had seen record kiwifruit production in New Zealand, despite Psa - a fact growers could take heart from. Growers were being advised to monitor their orchards, maintain strict hygiene procedures, implement a spray programme and not move any plant material or contaminated equipment between orchards.