"Internationally televised coverage of the rally brings huge feedback on its road quality and wow factor of the region's scenery - a real lure when we're trying to entice teams to commit spending so much at coming all this way," he said. "That's been our biggest hurdle of the past few years and the effort from the Whangarei District Council with personnel from NorthTec has been instrumental in keeping the event viable and exciting.
"While our gravel roads are regarded as the most exciting and exhilarating to drive, the rally is also the test manufacturers such as Skoda pay close attention to in their quest to develop and sell a globally proven product. We're again looking forward to that international competition coming to Whangarei - to showcase the region's qualities."
Entries for this year's event close on March 10 - and are expected to include a two-car factory backed Skoda team as well as several other regular international entrants.
Joining them will be New Zealand's best, many of whom will collect points toward the six round New Zealand Rally Championship.
Further news and ticketing details are on the www.rallywhangarei.co.nz website, or follow the event on Facebook.