Competitive eaters will be able to test themselves in kina-sucking, oyster-shucking and pie-eating contests, while a children's zone will offer bouncy castles, face painting and a magician.
Now in its ninth year, this will be the first time the festival has tried to go zero-waste.
Plates and cutlery will be compostable and revellers will have to rent re-usable glasses at $1 a pop. The site will have a variety of recycling options as well as pig bins for food scraps.
The festival was originally held during Labour weekend but is now staged in early October in a bid to bring visitors to Paihia in the off-season.
Saturday's forecast is promising with MetService expecting mainly fine conditions and a maximum temperature of 20C.
As of yesterday tickets were still available via paihianz.co.nz or eventfinda.co.nz. The gates open at 11am; the music finishes at 6pm. If you're coming from Kerikeri you can catch a bus from Subway at 10.30am, returning from Paihia's Maritime Building at 6.15pm. See the eventfinda page for more details.